Marketing Ops
& Asset Governance
Enterprise SaaS Platform
Series C+
Workflows, DAM Implementation,
Template Systems
When headcount scales faster than process, brand consistency collapses.
A rapidly scaling SaaS marketing team faced operational chaos. Sales teams were creating off-brand decks, rogue assets were proliferating across channels, and the design team was buried in low-value production tasks.
Governance
Implementing a centralized Asset Management (DAM) structure and clear permission hierarchies. Ensuring the right people have access to the right assets, every time.
Automation
Designing robust template systems for sales enablement and social media, allowing non-designers to self-serve while staying 100% on-brand.
Reduced design production time by 40% and eliminated off-brand materials in market. The creative team shifted focus from pixel-pushing to strategic campaigns.